VENGEANCE
As part of the HLN’s Original Series VENGEANCE franchise, VENGEANCE KILLER NEIGHBORS and VENGEANCE KILLER LOVERS profiles stories of unexpected crimes between seemingly peaceful neighbors and covers stories of revenge and betrayal carried out by the people seemingly most trusted by each of the victims–their lovers.
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MY ROLE
As the Design Director I oversaw the shoot and execution for the launch of this multi-season HLN Original Series. I worked with the leadership team to help concept for both the static keyart elements and the tease for the campaign.
PROJECT SCOPE
ART DIRECTION
TEASE VIDEO
LAUNCH VIDEO
KEYART
DIGITAL
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STYLEFRAMES
The idea was to contrast optimistic smiles with the reality of broken connections. personal photographs and artifacts from happier times float in the air, only to break apart and burn. Innocent words remix and build into something sinister, underlining the theme of duality at the heart of this series about killers that live among us.
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KEYART
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PROMO VIDEOS
